STRATEGY

PLACEMAKING

BRANDING

DESIGN

BACKGROUND BRIEF

A collaboration between City of Melbourne, Arts Victoria, property developers and landlords, Creative Spaces seeks to uncover and promote places to create in an effort to help culture thrive. 

 

Working as the communications, digital and design lead, PMP helped to establish the Creative Spaces program and website as the go-to resource to list or find studio, rehearsal or performance spaces 

 

Working with property developers and landlords to help uncover and unlock abandoned and underutilised spaces and design and project lead the development of artist studios, galleries and performance venues.

From developing and implementing marketing and PR strategies to managing the Creative Spaces website and an engaged social community, PMP helped to increase the profile of the project, collaborating with architects, artists, festival organisers and media to share the Creative Spaces story and deliver ground-breaking cultural and artistic outcomes.